Denza stands as BYD’s premium new-energy marque, dedicated to crafting high-end electrified vehicles that blend luxury, innovation, and forward-looking design.
Across its lineup, Denza consistently integrates advanced platform technology (such as BYD’s e-Platform architecture), intelligent control systems, and refined materials that reflect its luxury ethos. As Denza expands globally — including its entry into Europe — it aims to position itself between mass-market EV brands and ultra-luxury marques, offering a compelling choice for discerning customers seeking premium electric mobility.